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Startup Tactics

Balancing coins on scale
Icons with people and arrows within co-centric circles
Dynamic pricing strategies for your ecommerce business
Should my online business use a virtual office?
Is third-party billing right for my startup?
Illustration of a scale with differing amounts of coins
How to read and analyze a balance sheet
Guide to outsourcing your bookkeeping
image of a shield locked by a key, with customers attached
Best accounting software for startups (2025 Guide)
Headshot of Camille Ricketts
How to analyze a profit and loss (P&L) statement
Abstract checklist
Calculator flow chart
Abstract image of a ball bouncing up stairs up and to the right
A headshot of Brittany Walker smiling
Julian Weisser headshot
An illustrated jar of coins on a sunset-colored background
Invoice illustration with coins and arrow pointing up
Emily Kramer headshot
Illustration of an avatar inside a gear and concentric circles
Headshot of Sheel Mohnot
Headshot of Dan Kang
Arrows with dollar signs and x's
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Disclaimers and footnotes

Mercury is a fintech company, not an FDIC-insured bank. Banking services provided through Choice Financial Group and Column N.A., Members FDIC. Deposit insurance covers the failure of an insured bank.