Carta is a specialized platform designed to manage equity and ownership for businesses — simplifying the complexities of cap tables, valuations, and equity plans. Through its user-friendly interface, companies can gain clear insights into their ownership structure, track equity distribution, and execute liquidity events. Key features include cap table management, 409A valuations, and equity plan administration. The platform caters predominantly to startups, investors, and equity holders, ensuring accuracy, transparency, and streamlined equity operations. Its visual dashboards and detailed reporting make it a vital tool for businesses keen on maintaining precise equity records.
Mercury Market Share*
The process was quick and painless, with very little work needed on my end. At the same time, the process was still highly consultative with Carta’s insightful and professional analyst team.
At the end of the year, I can do our stock option accounting with the push of a button on Carta.
Mercury market share
* Mercury Market Share represents the estimated percentage of Mercury users who pay for this tool among the top tools in this category. Tools with a lower market share have been omitted for brevity.
For questions or updates to this page, reach out to us here.